Review policy

Reviews only mean something if both sides are protected. Here is exactly how ours work.

Who can review

• You need an account with a verified email address and verified mobile number.
• One review per business per person. You can revise your own review, not stack it.
• You cannot review a business you own, work for, or are related to, or a direct competitor.

The right of reply

When you submit a review, the business owner is notified first and has 7 days to respond privately. You then have 7 days to revise or confirm your review. After that the review and any owner response publish together. If the owner does not respond in time, the review publishes on its own. Owners cannot block publication.

Moderation

Reviews are automatically screened for aggressive or inappropriate language and held for human review if flagged. We remove content that is:

• Abusive, discriminatory, threatening or obscene.
• Identifiably about someone other than the business, or containing personal details.
• Clearly fake, incentivised, or written by a competitor.
• About matters unrelated to the service (for example a parking dispute nearby).
• Health or medical information about an identifiable person.

We do not remove a review just because it is negative, and we never remove reviews in exchange for payment or a subscription.

Disputes

Owners can lodge a dispute from their dashboard with reasons. An administrator reviews it against this policy and records the outcome. While a dispute is open the review stays visible unless it clearly breaches the rules above.

Bans

Accounts that post fake or abusive reviews may be banned from reviewing a specific business or from the platform entirely. Bans are logged and can be appealed by email.

Ranking

Ratings feed into ranking alongside owner responsiveness, profile completeness and recent activity. The formula is published on our ranking page and paid modules are not an input.